Retail

Westfield Food and Wellness Event Pavilion

Westfield Vogue Vogue partnered with Westfield to stage a Weekend of Wellness at Westfield London, Shepherd’s Bush (June 14-16) and Westfield Stratford City (June 28 to 30) for three-day interactive events. It was one-stop wellbeing and a rare occasion for the public to access premium wellness brands.

The Marketing Store Adidas Oxford Street

Launch of 4D Adidas shoe Launch of the new Alphaedge 4D shoe showcased in a central display unit at the Adidas UK flagship store. BK Design Projects created a stunning ‘futuristic’ environment, incorporating elliptical freestanding arches evocative of videogames and digital design labs.

Fendi Peekaboo Vending

High-end, fashionable vending machine The Peekaboo vending machine was conceived for the launch of Fendi’s new flagship “Maison” based on New Bond Street to doll out high-end, fashionable products, to woo passionate shopaholics.